An illustrated marketing professional sits at a desk, writing on a strategy worksheet surrounded by research reports, a laptop, charts, and planning documents. A central flowchart connects “AUDIENCE PROFILES,” “BUSINESS OBJECTIVES,” “MESSAGE IDEAS,” “MEDIA CHANNELS,” and “PERFORMANCE METRICS.” The bright office includes a potted plant, bookshelves, a second worker at a computer, and architectural plans, rendered in a warm hand-drawn style with soft beige, gray, and muted green tones.